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Article: What Lab Diamond Certification Data Says About How Buyers Shop in 2026

Consumer Research · The Draco Editorial

What Lab Diamond Certification Data Says About How Buyers Shop in 2026

Colorless grades went from 37.7 percent to 85.9 percent of lab diamond sales between 2020 and 2025. VVS clarity went from 6.6 percent to 35.3 percent. The grading data reads like a map of how the buyer changed.

7 minute read · Published April 7, 2026 · Updated July 15, 2026

The author is the founder of Draco Diamond. Third party data is cited to its published source and date. All Draco prices in CAD.

Jeweller's loupe and loose lab grown diamond on a desk beside blurred paperwork, Draco Diamond
Grading data is buyer behavior in disguise. The grades people choose reveal what they know.
01
The five year shift

What does certification data reveal about lab diamond buyers?

It reveals that the buyer got more literate, fast. The grades a buyer selects are a record of what they understood at the moment of purchase. In 2020, 37.7 percent of lab grown diamonds sold were colorless, D to F on the grading scale. By 2025 that figure reached 85.9 percent, per BriteCo's Lab Grown vs. Natural Diamond Report. VVS clarity stones grew from 6.6 percent to 35.3 percent of sales over the same window.

Colorless share, 2025
85.9%
Up from 37.7% in 2020
VVS share, 2025
35.3%
Up from 6.6% in 2020
Avg center stone
2.45ct
Was 1.31ct in 2019
US engagement rings
45%+
Now lab grown

The grade migration, 2020 to 2025

Share of lab grown diamonds sold, by grade band. BriteCo, 2025.

Share of lab diamond sales 37.7% 2020 85.9% 2025 Colorless (D to F) 6.6% 2020 35.3% 2025 VVS clarity

Source: BriteCo, The Lab Grown vs. Natural Diamond Report, 2025.

This is not a marginal drift. It is a near complete turnover of the grade distribution in five years, and it happened while lab grown diamonds grew to more than 45 percent of US engagement ring purchases per 2025 to 2026 industry data. The market did not just get bigger. It got pickier.

"The certificate did not change. The buyer did. The grades people select are the clearest record of what they learned."

Garrett McMartin, Founder, Draco Diamond

02
The mechanism

Why did buyers move to colorless and VVS grades?

Because the price collapse made the top of the scale affordable. A 1 carat lab diamond averaged 3,410 USD per carat in 2020. By May 2026 the StoneAlgo average for a 1 carat stone was 564 USD. Wholesale lab grown prices fell roughly 74 percent between 2020 and 2025, per Edahn Golan Diamond Research. When the premium for a colorless, VVS stone compresses to a rounding error, buyers stop settling for near colorless and SI.

The same budget logic shows up in size. BriteCo's data has the average lab grown engagement center stone growing from 1.31 carats in 2019 to 2.45 carats in 2025. Buyers did not pocket the savings. They spent the same budget on bigger, better graded stones. A finished lab stone costs 80 to 90 percent less than its mined equivalent, per BriteCo, and the certification data shows exactly where that difference went.

Gemologist inspecting a round brilliant lab grown diamond with tweezers over a workbench sketch
Grading is the same discipline it always was. What changed is how many buyers read the report before paying.

For the seller side of this story, where identical grades still carry very different price tags, see why lab diamond prices vary on the same specs.

03
October 1, 2025

What did GIA's 2025 change mean for lab diamond grading?

On October 1, 2025, GIA stopped applying its 4Cs nomenclature to lab grown diamonds and moved to premium and standard descriptors. GIA's stated reason: more than 95 percent of lab grown stones now fall within one narrow band of color and clarity. That is a statement about how uniform lab grown production quality has become, and the BriteCo distribution data backs it up.

The practical consequence for buyers is about comparison, not accuracy. Both institutes grade accurately against their own scales. But a tiered descriptor cannot tell you whether one specific stone is an E or an F, a VVS2 or a VS1. A full IGI report still grades every lab stone on the D to Z color scale and the FL to I3 clarity scale, which is what lets a buyer compare two stones and two sellers line by line. That is why the full report became the working standard for lab diamond purchases in 2026.

IGI grading report beside a loose round brilliant lab grown diamond and a jeweler's loupe
A full IGI report grades the specific stone. Every report number is verifiable free at IGI.org.
04
Side by side

How do IGI and GIA compare for lab grown diamonds in 2026?

Both are independent, respected laboratories. The difference in 2026 is the format of the lab grown report, and what that format lets a buyer do.

Lab grown diamond reports, IGI vs GIA, 2026
Report element IGI GIA (since Oct 1, 2025)
Color Full D to Z letter grade Premium or standard tier
Clarity Full FL to I3 grade Premium or standard tier
Cut (rounds) Excellent to Poor Reported
Stone to stone comparison Line by line Within two tiers
Free online verification IGI.org GIA Report Check
Draco Diamond catalog Every piece Not used

Neither certificate misses anything. Each is accurate for what it measures. GIA concluded that detailed grades add little distinction when 95 percent of production sits in one band. IGI kept the full scale because buyers comparing specific stones and specific prices still want the letter grades. For a field by field walkthrough of the document itself, see the IGI certificate guide.

05
The 2026 baseline

What should a buyer demand on a certificate in 2026?

The market data sets the bar. When 85.9 percent of lab diamonds sold are colorless and over a third are VVS, a G color SI stone at a premium price is a below market offer. The 2026 baseline is a full IGI report, E to F color, VS2 or better clarity, and Excellent or Very Good cut on rounds. That is not a luxury specification. It is what the majority of the market already buys.

01Ask for the full report, not a card

A full IGI report lists color, clarity, cut, polish, symmetry, fluorescence, growth method, and a clarity plot. A card certificate omits most of that detail. Confirm which one the seller provides.

02Verify the report number at IGI.org

Enter the report number in the Verify Your Report tool at IGI.org. Verification is free and takes under three minutes. Match carat, measurements, color, clarity, and cut against the listing exactly.

03Benchmark the grades against the market

Colorless D to F and VS2 or better is the 2026 default, not the premium. If the stone grades below that, the price should sit well below market, not at it.

Woman wearing a marquise and round lab grown diamond band in white gold, IGI certified, Draco Diamond
The 2026 buyer wears the same budget as 2020. The certificate just says more for it.

Every Draco piece is IGI certified, E to F color, VS2 or better clarity, and ships with its certificate. The report can be provided on request before purchase and verified free at IGI.org. For the stones that do not make that cut, the IGI rejection report shows what gets turned away and why. Unsure where to start? The diamond quiz narrows the catalog to your budget and setting in under a minute.

FAQ
Common questions

Certification data FAQ

What does lab diamond certification data say about buyer behavior?

It shows buyers moved from price motivated to quality motivated purchasing as prices fell. Per BriteCo's 2025 report, colorless grades rose from 37.7 percent to 85.9 percent of lab diamond sales between 2020 and 2025, VVS clarity rose from 6.6 percent to 35.3 percent, and the average engagement center stone grew from 1.31 to 2.45 carats between 2019 and 2025.

Is IGI or GIA better for lab grown diamonds in 2026?

Both grade accurately. The practical difference is format: GIA moved lab grown stones to premium and standard tiers on October 1, 2025, while IGI kept full D to Z color and FL to I3 clarity grading. A full IGI report is the document that lets you compare two specific stones line by line, which is why it remains the working standard for lab diamond purchases.

What color and clarity should I look for in a lab diamond in 2026?

Colorless D to F and VS2 or better clarity is the 2026 market baseline, not the premium. In 2025, 85.9 percent of lab diamonds sold were colorless and 35.3 percent were VVS, per BriteCo. Draco Diamond grades every piece E to F color and VS2 or better.

Why did GIA stop giving 4Cs grades to lab grown diamonds?

GIA stated that more than 95 percent of lab grown diamonds fall within one narrow band of color and clarity, so on October 1, 2025 it replaced letter grades with premium and standard descriptors for lab grown stones. It is a statement about how uniform lab grown quality has become, not about grading accuracy.

What is the difference between a full IGI report and a card certificate?

A full IGI report includes carat weight, D to Z color, FL to I3 clarity, cut grade on rounds, polish, symmetry, fluorescence, growth method, and a clarity plot. A card certificate omits most of that detail. Draco Diamond carries full report certified stones only.

Do Draco diamonds come with the IGI certificate?

Yes. Every Draco piece ships with its IGI certificate. The report can be provided on request before purchase, and any report number verifies free at IGI.org in under three minutes.

References

  1. BriteCo. The Lab Grown vs. Natural Diamond Report, 2025. brite.co.
  2. GIA. Change to lab grown diamond grading nomenclature, effective October 1, 2025. gia.edu.
  3. StoneAlgo. Lab diamond price averages, May 2026.
  4. Edahn Golan Diamond Research. Wholesale lab grown price data, 2020 to 2025.
  5. International Gemological Institute. Grading standards and Verify Your Report. IGI.org.
Graded to the 2026 baseline

IGI certified across the entire catalog

Every Draco diamond is IGI certified, E to F color, VS2 or better clarity, priced up to 64 percent below legacy retail. 30 day returns, Lifetime Authenticity Guarantee, free ring resizing, free insured worldwide shipping to 25 markets, signature on delivery. Rated 4.8 out of 5 across 865 verified reviews.

Garrett McMartin, founder of Draco Diamond Corporation

Garrett McMartin

Founder · Draco Diamond Corporation

Garrett McMartin is the founder of Draco Diamond, a Canadian direct to consumer lab grown diamond brand based in White Rock, British Columbia, and a member of the Semiahmoo First Nation. Draco is IGI certified, BBB accredited, and rated 4.8 out of 5 across 865 verified reviews.

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