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Draco Diamond · Canada · Direct to Consumer

Lab-grown diamonds at honest prices.
The markup is theater.

Lab-grown and mined diamonds are chemically identical. The price is not. Every major retailer knows this. Most are betting you do not. Draco is built for the ones who figured it out. Lab-grown diamonds. Same stone. Direct price.

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IGI Certified · Every Piece
40–64% Below Competitors
Free Insured Shipping · Canada

Draco Diamond is a Canadian direct-to-consumer lab-grown diamond brand based in British Columbia, incorporated in 2021. Every piece is IGI-certified with E-F color and VS+ clarity minimum, set in solid gold, and verified against its IGI grading report before it ships. Solid gold settings, not plated. Prongs set to hold. Clasps and links built for daily wear. Pieces are priced 40 to 72 percent below equivalent quality at Blue Nile and James Allen, verified 2026. Made to order with a 30-day return window, no restocking fee, and a lifetime authenticity warranty. An Occasion Guarantee applies when a delivery date is confirmed at order. BBB Accredited Business with an A rating.

Draco Diamond BBB Accredited Business
IGI Certified · Every Piece
Founded in BC · Semiahmoo First Nation
Press & Media →

What We Removed

We stripped the performance from lab-grown diamond pricing.
Not the quality.

Traditional jewelers mark up lab-grown diamonds three to four times over cost, then offer discounts to create the illusion of value.

Every Draco Diamond piece is solid gold settings, not plated. Prongs set to hold. Clasps and links built for daily wear. The savings come from removing the retail layer, not from cutting what goes into the piece.

No retail overhead. No manufactured scarcity. No markup built to fund someone else's showroom. IGI-certified diamonds verified against their grading report before they ship. That is the entire model.

✕
Retail Overhead
You pay for the showroom, the staff, the lease, and the sales commission. None of it improves the diamond.
✕
Inflated List Pricing
Marked up 3 to 4 times over cost so the 30% "sale" still makes them money. The math is not complicated.
✕
Manufactured Scarcity
"Only 2 left." Lab diamonds are grown in a reactor. The urgency is engineered. The scarcity is not real.
✕
Discount Theater
The original price was never real. The discount is the model. You are supposed to feel like you won.
✕
Cheap Construction
Plated settings, weak clasps, thin links. The stone is real. What holds it often is not. Draco uses solid gold throughout.

You are here because you figured it out. Most people overpay. You will not.

What You Get Instead

Three ways to buy lab-grown diamonds direct.
No middleman. No markup.

01
Rotating · Every 14 Days
Founder Pricing
Four IGI-certified pieces at near-cost. Limited to 5 of each. The price is in the listing. No code.
02
Buy Two · Save Automatically
Privileged Pairs
Buy two pieces from the Pairs collection. The lower price applies automatically before you pay. Both ship free, fully insured.
03
Limited Releases
The Drop
New pieces in limited windows. No previews. No announcements. Available until gone.

The Founder

Built to close the gap between what diamonds cost and what people pay for them.

Draco Diamond was founded by Garrett McMartin, a member of Semiahmoo First Nation based in White Rock, British Columbia. The brand was built on a single observation: the retail markup on lab-grown diamonds is not paying for better stones. It is paying for showrooms, sales commissions, and a pricing structure built around the illusion of value rather than the value itself.

Draco removes that layer entirely. Direct from source, made to order, priced without the performance. Same IGI-certified quality. Different address.

Direct trade is not a new idea. Indigenous commerce has always operated on the principle that removing the intermediary is how you create fair exchange — that the person who creates the value should be the person who captures it. Draco was built on that principle. You pay for the diamond. Not the store it was sold in.

"The markup is not paying for a better diamond. It is paying for a store on a street you drove past. I built the version without the store."

GM
Garrett McMartin
Founder · Semiahmoo First Nation · White Rock, BC

Planning a Proposal?

Every proposal deserves a guarantee.
Most brands offer none.

If you are buying a diamond for a specific moment, the moment has to be protected. Draco is the only lab-grown diamond brand that puts that in writing.

Tell us your occasion date. We confirm whether we can deliver in time. If we confirm and miss it through our fault — the piece is yours free. Full refund. You keep it.

✦Step 1: Email us your occasion date before or after ordering at [email protected].
✦Step 2: We confirm in writing whether your date is achievable.
✦Step 3: If we confirm and miss the date through our fault — full refund. You keep the piece.
$0
Cost to you if we miss your date
You keep the pieceYes
Full refund issuedYes
Return requiredNo
Other brands offer thisNone
IGI certified stoneEvery piece

Verified Reviews

Real buyers.
Real results.

Imported from Judge.me · All purchases verified

★★★★★ 5.0

"Her sister asked if it was vintage."

When she opened the box she just went quiet. Not the excited squealing kind of quiet. The actually stunned kind. She held it up to the light and the cognac stones caught it in a way I did not expect from photos. That says everything. She has worn it every day since.

Landon Ferris
Multi-Color Lab Diamond Band · Verified Buyer
★★★★★ 5.0

"My expectations were low. I was wrong."

I had ordered from another online retailer and was horribly disappointed. My expectations were low. It is truly beautiful and the diamonds are so sparkly. I have received so many compliments. Highly recommend.

Willow K.
Toi et Moi Pear-Shaped Ring · Verified Buyer
★★★★★ 5.0

"Two weeks. Customer service was communicative throughout."

Received this ring for my 10th anniversary and I could not be more happy. She is a beauty. I received it in just two weeks of ordering. They were easy to work with when I needed a resize.

Mei T.
5.4ct Dome Ring · Verified Buyer
★★★★★ 5.0

"Best prices, service and quality out there."

Perfect complement to my marquise solitaire. Will be a return shopper.

Addison Okonkwo
9.33ct Tennis Bracelet · Verified Buyer
★★★★★ 5.0

"Even more stunning in person. Price point is unbeatable."

Draco Diamond truly offers top quality jewelry pieces. I will enjoy it for years to come.

bling_queen
24.54ct Clover Tennis Bracelet · Verified Buyer
Leave a Google Review →

Solid gold. IGI certified. Up to 52% below James Allen. Up to 64% below Blue Nile.

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Why Canadian Buyers Choose Draco

Lab-grown diamonds priced in CAD.
No import duties. No conversion risk.

Most major lab-grown diamond retailers are US-based. That means cross-border duties of up to 8.5 percent on jewelry over $150 CAD, USD conversion at variable rates, and longer transit times. Draco is a Canadian brand, priced in CAD, and most orders clear without duty.

No Import Duties
When you order from Blue Nile or James Allen, CBSA can charge up to 8.5% on jewelry imports over $150 CAD. Draco is a Canadian brand built on the principle that the buyer should not pay for a store they never walked into. Most orders arrive without duty. No customs calculation. No surprise charges at the door.
Priced in CAD
Every price on dracodiamond.com is in Canadian Dollars. When you buy from a US retailer, the exchange rate moves between the moment you order and the moment you pay. What looks like a deal can cost more by the time it processes. Draco removes that variable entirely.
Occasion Guarantee
Email us your proposal date at [email protected]. We confirm in writing whether we can deliver in time. If we confirm and miss the date through our fault, the piece is yours free. Full refund. No return required. No other Canadian lab diamond brand offers this in writing.
Mohs Hardness
0
Identical to mined. The hardest natural substance on earth.
Below Competitors · Verified 2026
Up to 0%
Less than Blue Nile on equivalent IGI-certified pieces. Up to 52% less than James Allen.
Minimum Clarity Grade
VS+
Every piece meets VS clarity or higher. Clean to the naked eye.

Verified Pricing

What you pay at Draco.
What you’d pay elsewhere.

Select a category. All prices in CAD. James Allen USD prices converted at 1.37. Draco Diamond is consistently ranked among the best places to buy lab-grown diamond jewelry in Canada — verified against James Allen, Blue Nile, and Grown Brilliance pricing in 2026.

Draco Diamond · 46% below James Allen
$2,720 CAD
5ct Round Brilliant Tennis Bracelet
IGI Certified VS+ DEF · 10K White Gold
James Allen · Verified 2026
$5,076 CAD
5ct Lab-Grown Tennis Bracelet · 14K White Gold
USD $3,705 list price · converted at 1.37 · jamesallen.com
Your Saving vs James Allen
USD $3,705 list price · converted to CAD at 1.37
$2,356 CAD
Draco46% less than James AllenJames Allen
$2,720$5,076
Draco Diamond · 52% below James Allen
$1,889 CAD
2.1ct Marquise Dawn Engagement Ring
IGI Certified · 10K White Gold
James Allen · Completed Engagement Ring
$3,900 CAD
2.17ct Total Carat Weight · Completed Ring
Verified 2026 · jamesallen.com · USD $2,847 converted at 1.37
Your Saving vs James Allen
Verified James Allen pricing · USD $2,847 converted to CAD
$2,011 CAD
Draco52% less than James AllenJames Allen
$1,889$3,900
Draco Diamond · 59% below comparable
$3,506 CAD
9.6ct Pear Drop Cluster Earrings
IGI Certified DEF VS+ · 10K White Gold
Blue Nile Comparable
$8,600 CAD
Equivalent IGI-certified lab-grown pear drop earrings
14K White Gold · Blue Nile
Your Saving
59% below Blue Nile on equivalent quality
$5,094 CAD
Draco59% less than Blue NileBlue Nile
$3,506$8,600
Draco Diamond · 59% below comparable
$17,046 CAD
45ct Y Drop Lariat Necklace
IGI Certified DEF VS+ · 10K White Gold
Blue Nile Comparable
$41,800 CAD
Equivalent IGI-certified lab-grown Y drop lariat necklace
14K White Gold · Blue Nile
Your Saving
59% below Blue Nile on equivalent quality
$24,754 CAD
Draco59% less than Blue NileBlue Nile
$17,046$41,800

Tennis bracelet: James Allen $5,076 CAD (USD $3,705 × 1.37) · Blue Nile $7,498 CAD · Grown Brilliance $4,245 CAD. Engagement ring: James Allen $3,900 CAD (USD $2,847 × 1.37) · verified 2026. Earring and necklace comparisons based on equivalent IGI-certified lab-grown products at Blue Nile. All prices CAD.

You have seen the numbers.
The collection is below.

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What Lab-Grown Actually Means

Lab-grown vs mined.
Same stone. Different origin.

Chemically identical to mined diamonds. Same carbon structure, same hardness, same brilliance. The only difference is origin and price.

Lab-Grown Diamond
CompositionPure carbon, cubic crystal structure
Hardness10 on Mohs scale
BrillianceIdentical refractive index to mined
CertificationIGI certified, same as mined
OriginGrown in controlled environment (HPHT or CVD)
Distinguishable?Only with specialized spectroscopic equipment
Price vs minedUp to 85% less at retail
EnvironmentalNo mining. Zero land disruption.
Common Misconceptions
Not real?False. Chemically identical to mined.
Will cloud?No. Same durability as mined.
Is it moissanite?No. Moissanite is silicon carbide. Lab diamonds are pure carbon.
Resale?Low, same as mined. Buy for the stone, not the investment story.
Mined Diamond
CompositionPure carbon, cubic crystal structure
Hardness10 on Mohs scale
BrillianceSame refractive index as lab-grown
CertificationGIA or IGI certified
Price vs lab80–85% more expensive at comparable quality
EnvironmentalSignificant land disruption and carbon footprint
What You Are Paying For
The stone~20–30% of retail price
Retail markup~50–70% of retail price
The storyOrigin narrative, rarity positioning, brand premium
ResaleTypically 20–40 cents on the dollar
Lab-Grown
CompositionPure carbon ✓
Hardness10 Mohs ✓
IGI CertifiedYes ✓
PriceUp to 85% less ✓
EnvironmentalZero mining ✓
ResaleMinimal
Mined
CompositionPure carbon ✓
Hardness10 Mohs ✓
IGI CertifiedYes ✓
PriceUp to 85% more
EnvironmentalSignificant mining
Resale20–40 cents on dollar

Why IGI Certification Matters

IGI certified lab-grown diamonds.
Every piece. Verified before it ships.

Every Draco diamond arrives with IGI certification. Independent third-party grading with permanent records in IGI’s global database. Before your piece ships, it is verified against its IGI report for cut, color, clarity, and carat. If a piece does not match its certificate, it does not leave. The certificate that ships with your order is the verifiable, independent record of exactly what you received.

4Cs Grading
Cut, color, clarity, and carat weight evaluated by expert gemologists using strict, consistent international standards. Every stone graded individually.
Lab Analysis
Spectroscopic analysis confirms authenticity, growth method, and the absence of any treatments. Laser-inscribed certification number on the stone itself.
Lifetime Records
Permanent records in IGI’s global database. Verifiable by anyone with the report number. Replacement certificates available any time.
Verify any Draco Diamond certificate independently: igi.org/verify →
Lifetime Authenticity Warranty
Every piece guaranteed to be exactly what its IGI certificate states. Forever. If that is ever in question, we make it right at no cost.
30-Day Returns
Unworn pieces accepted within 30 days. Full refund. No restocking fee.
Free Resizing
One complimentary resize within 60 days of delivery.
Free Insured Shipping
Every order ships fully insured with tracking and signature required. IGI certificate included in every package.

Your Questions

Before you decide.
Straight answers.

Yes. Draco Diamond is a BBB Accredited Business with an A rating, incorporated in British Columbia in 2021. Every piece ships with an IGI certificate that can be independently verified at igi.org/verify. The company has processed hundreds of orders with a public review record on Judge.me. Returns are accepted within 30 days — you do not have to trust us, you can verify everything independently before and after purchase.
For Canadian buyers, Draco Diamond offers the most competitive pricing on IGI-certified lab-grown diamond tennis bracelets — verified at 40 to 72 percent below Blue Nile, James Allen, and Grown Brilliance on equivalent specifications. Unlike US-based retailers, Draco prices in CAD and most orders arrive without import duty. Every bracelet is VS+ clarity minimum, E-F color, solid gold setting, and verified against its IGI certificate before shipping. Shop the bracelet collection at dracodiamond.com/collections/bracelets.
Yes. Lab-grown diamonds are chemically, physically, and optically identical to mined diamonds. Both are pure carbon in a cubic crystal structure with a Mohs hardness of 10. Even trained gemologists cannot distinguish them without specialized spectroscopic equipment. The only differences are origin and price.
Draco Diamond is a direct-to-consumer brand with no retail locations and no inflated list pricing. Traditional jewelers mark up lab-grown diamonds three to four times over cost. Draco sells at up to 72 percent below Blue Nile on equivalent pieces, verified 2026 on identical IGI-certified quality. The savings come from removing the retail layer, not from reducing what goes into the piece.
No. Every Draco Diamond piece uses solid gold settings, not plated. Prongs are set to hold. Clasps and links are engineered for daily wear. Every stone is VS+ clarity minimum, E-F color, and verified against its IGI certificate before the piece ships. The lower price reflects the removal of retail overhead, not a reduction in what goes into the piece.
Yes. A lab-grown diamond tennis bracelet is a proven proposal gift. The stones are chemically identical to mined diamonds, IGI certified, and indistinguishable to the naked eye. The quality floor at Draco is VS+ clarity and E-F color across all pieces, which means the stone holds up to any comparison. Draco also offers an Occasion Guarantee: provide your date at order, we confirm in writing whether we can deliver in time, and if we confirm and miss the date through our fault, the piece is yours free. Full refund. You keep it.
IGI (International Gemological Institute) is one of the world’s largest independent diamond grading laboratories. Certification covers cut, color, clarity, and carat weight. Every Draco Diamond ships with an IGI certificate, a laser-inscribed certification number on the stone itself, and permanent records verifiable independently at igi.org/verify. Every piece is also verified against its certificate before it ships.
Yes. Every piece ships with full IGI documentation so you have an independent record of exactly what you bought. Returns are accepted within 30 days. Email support responds within 24 hours with a direct answer. If it is not right, sending it back takes four steps. You do not need prior experience buying fine jewelry to shop here safely.
No. Draco Diamond sells only lab-grown diamonds. Moissanite is a different material, silicon carbide, not carbon. Every Draco piece is IGI-certified and confirmed as a genuine lab-grown diamond.
30-day returns on unworn pieces. Full refund. No restocking fee. One complimentary resize within 60 days of delivery. Lifetime authenticity warranty on every piece with no expiry date. Made to order does not affect the return policy.
Pieces are made to order. Production takes 1 to 2 weeks. Shipping takes 2 to 7 business days after production, fully insured with tracking and signature required. Total time from order to delivery is typically 14 to 21 days. For time-sensitive orders, email us at [email protected] before ordering to confirm whether your date is achievable.

Direct pricing. No performance.

IGI Certified · Verified Before Shipping
30-Day Returns · Full Refund
Free Insured Shipping
Lifetime Authenticity Warranty
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Customers rate us 4.8/5 based on 865 reviews.

Draco Diamond · The standards

What stays the same on every piece.

  • IGI Certified

    Every diamond independently graded by the International Gemological Institute. The certificate ships with your piece.

  • Source Pricing

    No wholesale intermediaries. No showrooms. No markup built into the listed price.

  • Lifetime Warranty

    Every Draco piece guaranteed to match its IGI certificate. If that is ever in question Draco makes it right at no cost.

  • 30 Day Returns

    Unworn pieces accepted within 30 days. Full refund. No restocking fee.